STRATEGY: How to Make Better Plans
The Next Big Idea
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Choosing the Right Game: Strategies for Success
This chapter emphasizes the significance of selecting appropriate strategies in professional pursuits, particularly in publishing. It highlights the necessity for companies to adapt to modern platforms and the importance of genuine engagement in the creative process. Through discussions on feedback loops, risk, and effective storytelling, the chapter advocates for aligning business efforts with customer needs while embracing the journey of work.
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