Ultra Processed Food: The New Enemy of Everything

Carmen: I'm reading a book right now, Doug, that your mother recommended. She discovered at least, uh, called ultra processed people. And it's often in reference to plant based, plant based meat. Doug: It might be getting big right now because someone orchestrated it and said, this is how we're going to bring down plant based meats. Carmen: People are definitely souring on the, the processed nature of these plant meats. There's also the eco friendly stuff, whether they actually are as eco-friendly as claimed.