Salary Transparency in CRO: Trends and Insights

This chapter explores the critical topic of salary transparency and advocacy within the Conversion Rate Optimization (CRO) industry. It analyzes findings from the 2024 CRO Salary Report, addressing trends such as increasing median salaries, the impact of remote work on wage expectations, and significant disparities in earnings, particularly for women. The discussion also highlights the challenges faced by low earners and the disconnect between job roles and compensation satisfaction, emphasizing the need for awareness and reassessment in salary negotiations.