How Important Is a Social Brand?

I hear a lot of investors talk about like what's really important is actually having tight relationships with a number of people. And I think that it just it comes down to style. What are you naturally good at? What do you want to do? If you kind of have the time, do all of them at the same time. Peter T.L. and Found This Fund are trying to invest in natural monopolies. Businesses that get compound with scale in terms of their defensibility. They tend to come around once every 10 years and they tend to require a really opinionated founder.

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