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Transforming Publisher Engagement through Rewards Innovation
This chapter features a startup founder discussing Bonbon Technologies' innovative rewards platform tailored for publishers. It delves into the challenges faced by ad-focused publishers and how Bonbon enhances monetization and user engagement through gamified interactions.
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Timestamps:
(0:00) Databricks’ Naveen Rao joins Alex Wilhelm
(8:54) Regulatory challenges and open-source AI
(10:02) OpenPhone - Get 20% off your first six months at https://www.openphone.com/twist
(13:57) Meta's Llama models and reinforcement learning
(19:46) LinkedIn Ads - Get a $100 LinkedIn ad credit at http://www.linkedin.com/thisweekinstartups
(20:55) Open vs. closed source AI models and advances
(28:09) Precision in AI and enterprise applications
(30:20) Beehiiv - Get 30 days free and 20% off your first 3 months at https://www.beehiiv.com/twist
(52:08) Tech incumbents' evolution and AI competition
(54:55) AI model sizes and synthetic data quality
(57:29) AI inspiration from biology and future innovation
(1:03:06) Databricks' growth trajectory and potential IPO
(1:04:25) Elliot Easterling of bonbon joins TWIST for a Jam with JCal.
(1:05:16) Bonbon.tech and the rewards platform overview
(1:14:44) Gamification strategies and user engagement
(1:22:18) Exploring growth opportunities and market expansion *
Subscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.com
Check out the TWIST500: twist500.com
Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp
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Check out Databricks: https://www.databricks.com/
Check out Bonbon: https://bonbon.tech
Link to Newsom vetoes SB 1047 article: https://www.bbc.com/news/articles/cj9jwyr3kgeo
The short guide to understanding data intelligence from Databricks: https://www.databricks.com/blog/short-guide-understanding-data-intelligence
Mosaic AI Agent Framework post: https://www.databricks.com/blog/announcing-mosaic-ai-agent-framework-and-agent-evaluation
Data Intelligence Platform product tour: https://www.databricks.com/resources/demos/tours/horizontal/introducing-databricks-intelligence-platform?itm_data=demo_center
Mosaic AI new features and demo: https://www.youtube.com/watch?v=acIBdCOj88E
Unity Catalog GitHub: https://github.com/unitycatalog/unitycatalog
“Thinking Fast and Slow” by Daniel Kahneman summary on Medium - https://www.penguinrandomhouse.ca/books/89308/thinking-fast-and-slow-by-daniel-kahneman/9780385676533
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Follow Naveen:
LinkedIn: https://www.linkedin.com/in/naveen-rao-bba5b01/
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Follow Elliot:
LinkedIn: https://www.linkedin.com/in/elliotteasterling
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Follow Alex:
LinkedIn: https://www.linkedin.com/in/alexwilhelm
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Follow Jason:
LinkedIn: https://www.linkedin.com/in/jasoncalacanis
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Thank you to our partners:
(10:02) OpenPhone - Get 20% off your first six months at https://www.openphone.com/twist
(19:46) LinkedIn Ads - Get a $100 LinkedIn ad credit at http://www.linkedin.com/thisweekinstartups
(30:20) Beehiiv - Get 30 days free and 20% off your first 3 months at https://www.beehiiv.com/twist
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Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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Check out Jason’s suite of newsletters: https://substack.com/@calacanis
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Follow TWiST:
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Substack: https://twistartups.substack.com
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