Blis CTO Aaron McKee on Location Intelligence and the Future of Omnichannel Advertising
Marketecture: Get Smart. Fast.
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Navigating the Challenges of Major Tech Giants
This chapter examines the competition between tech giants like Google and Amazon, highlighting their challenges and the space for new players in digital advertising. The discussion concludes with a whimsical analogy comparing Bliss to a clever raccoon, symbolizing the ability to discover overlooked opportunities.
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