Do You Believe in Being an Expert?

Pall: I know a lot of people who have created a product without even understanding their target market, or what their pains are. And every time, that's just been terrible solution that hasn't been profitable at all. So how do you break away from that when kind of hiring developers and an creating code for for these different types of software? Pall: How much more could you influence and impact the world if you got out of your own way and let other people ate the content, ak write the code?