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Live from Shoptalk Europe: Nicky De Simone | The Estée Lauder Companies Inc.

RETHINK RETAIL

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Marketing Data and Social Communication

Nickie O'Shea is head of enterprise bike strategy for marketing data and social commerse in Ireland. He says the key inset shifts you've had as a gogal company is really bringing everything together and putting the consumer at the forefront. So what are some tips any one might apply, or any that have helped you overcome muto challenges within these very, very complex spents?

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