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Dissecting GTM for Successful Integration

M&A Science

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How to Go Slow to Go Fast in M&A?

If you're going to grow organically through M&A, define your back office execution requirements early on in that process. To not only focus on the front office piece, so that would be the sales team in the marketing program. Not discounting the complexity of what that infrastructure may look like. You can see how new products are popping up in the market that we didn't dream about 10 years ago.

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