
How Microsoft, Amazon, and T-Mobile use big bets to build durable businesses
GeekWire
Introduction
The chapter delves into how T-Mobile stays ahead by implementing regular 'Uncarrier Moves' focusing on productivity and innovation in the hyper-digital era, outmaneuvering rivals such as AT&T and Verizon. It also explores the concept of big bets in technology companies and introduces the authors of a book on leadership in the digital age.
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