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2min chapter
Micromobility Will Change Our Cities (with Horace Dediu)
Azeem Azhar's Exponential View
What Should Apple Do Today?
Apple could end up being the world's biggest helmet maker, which could be tens of millions of units a year. But i think the real value add for apple would be to make the wearable. That becomes the helmet that everybody wants to wear. And it switches the category of helmet from something you have to wear to something you want to wear.
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