"You're going to have to do a tremendous amount of work before you ever truly start believing in your heart that what you're going to be able to do is achievable," he says. "I think people overlook that concept a lot, because, i i feel like i get that question [of] 'Why? I just have a really hard time seeing it or believing it' It's no different than going in the jim andy says, if i'm going to lose why i'm not going to walk in and stare at the weights." He also talks about how his voice needs to be heard out in the market place a minimum 20 times a day.