How Do I Get Media Coverage?

Blake Flake: How do i get media coverage and even more importantly, how do I start writing a regular piece for some place? He says there are two primary strategies that people turn media coverage into actual business in climes. The first is to be seen by prospects who want to do business with him; the second is what's at least known in o the marketing world as social proof. "Once you get there once, the value is not being on the platform," he says.