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[BONUS EPISODE]: Data With the Biggest Impact We Have Ever Released

The Undefeated Marketing Podcast

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The Overwhelmed Consumer, Influenced Consumer and the Activist Consumer

Philip Stutts and meou kno looked at the three consumer groups we talked about earlier. The overwhelmed consumer includes consumers that are managing both careers and children who may be in and out of day care, in school. They're looking for you to give them certainty and escape messaging since they almost all have young children,. So it doesn't mean, think about it like this, a if you're selling something, you need to say, hey, if you buy this product or service, it gives you more so you can do what you want.

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