
090 Pre-Suasion by Robert Cialdini
The Marketing Book Podcast
00:00
Channeled Attention: Embedded Journalism in the Iraq War
This chapter examines how the embedded journalist program during the 2003 Iraq invasion shifted public focus from geopolitical agendas to the personal narratives of soldiers. It highlights the consequences of this shift, resulting in a narrative centered more on military experiences than the political justifications for the war.
Transcript
Play full episode