12min chapter

The Side Hustle Show cover image

Built to Sell: Design a Business to Run Without You (Greatest Hits)

The Side Hustle Show

CHAPTER

Strategic Pricing and Business Growth

This chapter explores strategic pricing and cost management in service-oriented businesses, focusing on maintaining healthy gross margins while offering valuable solutions to clients. It discusses the importance of flexibility in pricing through packaged and tailored services, and the role of customer testimonials in enhancing business appeal. The conversation also highlights successful business relationships and the complexities involved in preparing a company for acquisition, underscoring the value of a skilled team.

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