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The Business Behind This Year’s Super Bowl + An Exclusive Interview With San Francisco 49ers President Al Guido

The Joe Pomp Show

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Super Bowl Preparations and Logistics

This chapter covers the record-breaking viewership expected for the Super Bowl, the impact of Nielsen's ratings changes, details of the US Air Force Thunderbirds flyover, relocation of team hospitality, practice facilities for teams, and the influx of private jets into Las Vegas for the event.

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