The Business of Content with Simon Owens cover image

Why a bestselling author moved to Substack

The Business of Content with Simon Owens

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What's the Sweet Spot?

"There's zero rules. That makes it fun, but it makes it challenging," she says of writing a news letter. "I'm able to bend an an, you know, kind of pivot based on current events and also the people i speak with." She has been experimenting with how to write in three different buckets: masters of disruption, original feature stories and reporter's notebook. 'It works well for meand ad and ultimately may work well for reader'

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