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#276: Véhicule - Building The Secretive Brand That Billionaires Love

DTC POD: How The Best Brands Are Built

CHAPTER

The Benefits of Partnering With a Brand

I think personally food and beverage is my favorite. It's just it's because I was the stuff I can't seem the most of where I spend the most time on just hacking that a little bit, you know, and seeing where it goes. And at the moment, we collaborated now with this brand here in Berlin that I found them. That's so I was kind of like, I want to try them. They're the competition and I liked it. The people that are running that industry, they're not known for being very friendly, right? Or fair,. You know, like a 60 40s foot in the supermarket. "If we were to listen to those guys with the

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