I'm just amazed by people who are digital natives. My youngest daughter, have never seen somebody be able to tex somebody so fast in my entire life. I wouldn't doubt it if my great grandchildren do this when they mean money. That's the great point. You can hire a bunch of young people, and you can let them do what they are good at. But i would focus on the fact that young people are not using actual cash any more. And so that gives you a cinestetic knowledge, right? So when somebody my age, i'm 62, does this, it means money, ok? And it means money because you have a haptic memory of the bills
Description:George Mack is a creator who writes about the intersection of mental models, marketing, and technological tools and tactics. His marketing agency “Multiply” has helped grow some of the fasted growing businesses in the world backed by VCs like Stripe, YC, Sequoia, and LVMH.
Show Notes:
- Specific knowledge and technology
- Rise of TikTok
- Bringing people closer to tech
- Regulation slowing down tech innovation
- High agency filters
- A self-made teenage billionaire?
- New forms of education
- Word of mouth 2.0
- The best marketer doesn’t look like a marketer
- Elon’s 21 second pause
- Optimizing for luck
- The smart friend razor
- Superpower in being weird
- How to build a porn site
- Assess others to assess yourself
- The issue with personality tests
- Advice to the young
Books Mentioned:
- Zero to One; by Peter Thiel
- Tao Te Ching; by Lao Tzu
- The Bhagavad Gita