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How to Build a Lasting Company with John Berkowitz of OJO

For Starters with Alexa von Tobel

00:00

AI and the Future of Marketing

AI was one part in the 2015, 2016, a marketing, there's three pillars of AI in our business that not all didn't need to be connected. We don't at all tell investors or stand on stages and talk about AI because candidly right now, I think we're in a new found hype cycle. But it is a tool in our business used when it makes sense and zero pressure on anybody to use it when it does not.

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