The Sales Podcast With Wes Schaeffer, The Sales Whisperer® cover image

Bob Moesta Helps Innovators and Entrepreneur With Learning To Build

The Sales Podcast With Wes Schaeffer, The Sales Whisperer®

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How to Build Demand Side Sales

Demand side sales was all about helping people understand how they want to buy. It's kind of like teaching and learning, you realize that teachers know how to teach but they don't teach the way people learn. What is about giving? What is about taking? And what is about actually pushing the other ones about pulling? "You need to understand they're actually very different mechanisms"

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