3min chapter

Behind the Brand with Bryan Elliott cover image

How to Build a Multi-Million Dollar Newsletter Business | Tyler Denk, Beehiiv | Podcast series / Marketing

Behind the Brand with Bryan Elliott

CHAPTER

How Morning Brew Built a Referral Program

Morning Brew is a business news newsletter that's like Seinfeld meets Bloomberg in a way. The company uses the referral program to encourage people to share its content with friends and family. Morning Brew was founded by two former students of Michigan Business School who wanted to create an audience for their product.

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