How To Expand Your Brand and Revenue With Affiliate Marketing
The Quiet Light Podcast
00:00
How to Use Direct Response Marketing to Convince Media Buyers
Do you build that first before you put it out there on the network for media buyers? I would think that media buyers would want to see it, look at it, see if they think it's a good campaign or not. And also as a brand owner and wanting to leverage a strategy, you want to have a testing period where you're actually testing the content that you have on this campaign. Is it converting? Are people engaging with it? Are they actually going through your funnels? You want to have some data to be able to present that to the affiliates and say, I know this is converting at this rate and you're feeling really confident.
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