
Advice Line: How To Focus Your Marketing Efforts For Better Results (Ryan Furlong)
Advisor Marketing Made Simple
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Leveraging Twitter for Effective Client Marketing Strategies
This chapter explores the vital role of marketing channels, highlighting Twitter's unique ability to test ideas and connect with target demographics. It emphasizes the importance of understanding the ideal client avatar, particularly focusing on high earners aged 30 to 50 and their specific pain points, essential for financial advisors seeking to attract new clients.
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