On the day of Apple's highly anticipated WWDC 2025 event, with major announcements of redesigned products and operating systems. AI is nowhere to be seen.
So I discuss Apple's position in the AI market and whether they have decided to prioritise trust in their AI approach over hype. I certainly hope so. But let me know if you agree/disagree with my arguments.
Timestamps:
(00:00:00) – Preview
(00:01:03) – Why did Tim disappear for 5 weeks?
(00:03:07) – New Weekly Podcast Scheduling
(00:06:08) – Apple's Position in the AI Landscape
(00:10:21) – Current AI Challenges that Apple Might Recognise
(00:14:58) – How People's Perceptions about AI Worsened
(00:18:02) – Don't Confuse AI with Robotics. They're Very Different!
(00:21:17) – What Businesses Really Think About AI?
(00:23:51) – Apple's Possible Repositioning on AI
(00:26:35) – Your AI Strategy Must Prioritise Customer Sentiments and Costs
(00:28:32) – AI's Reputation is Destined for Fate as Crypto
(00:32:59) – The Future of AI and Apple
Episode Notes & Citations:
https://ceoretort.com/podcast/solo/2025/06/09/is-apple-running-away-from-ai/
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