The YouTube Language Is Deliver, Deliver, Delivery, Deliver

When I was editing that video, the hide and seek in the soficest stadium, I was generally one of the biggest challenges I had because I was trying that. The YouTube language is deliver, deliver, Deliver, deliver, deliver,. Whereas if you sit down and watch a Disney Plus show, it's there's a lot more friction of choosing when to stop as therefore you're a lot more emotionally available to allow those storytelling techniques to happen. It breaks my heart because I want to do those types of teases as well but I think it's just unfortunately because we have to work with retention, it means I don't have as many opportunities to do that.