4min chapter

Your Brain at Work cover image

Using Neuroscience to Navigate the Executive Order on DEIA

Your Brain at Work

CHAPTER

The Gap Between What Science Knows and What Business Does

NLI CEO: Where's the biggest gap between what science knows and what business does? We studied this whole question for three and a half years before we talked to a single company about this issue. It turns out that mandating a program has a greater than 50% chance of making things worse, she says. "If you can get 60% of an audience into a program, you've done literally 10 times better"

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