
Interoperable Loyalty With Ty Haney, Co-Founder and CEO of Try Your Best
Gen C
00:00
D2C - What's Your Toolkit Capable Of?
Ty: What we hear every day is that CAC is no longer the focus and it's really gotten way too expensive with these traditional channels. So everyone's focused on loyalty retention and how do I keep my existing customer base with me and that value growing. And so that's really where this first version of the toolkit has focused. Ty: My suspicion would be that companies that were very early to capitalizing on web two and understand the power of that D2C model might be more leaned into doing something like this because it's a little bit more in their DNA.
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