What’s Hot & Not in Social Media for Real Estate in 2023 | Tom Ferry Podcast Experience
The Tom Ferry Podcast Experience
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Is YouTube a Massive Opportunity for Agents?
I think YouTube is a massive opportunity. I think agents should be asking themselves the question, does my subject matter in terms of what I create content-wise work better in a long form setting or a short form setting? There's two ways to do it: You're going to get great short form content and you can sit down and do 30 videos out of clip and have your month, or even year, go through them all at once. All the action is inside of realsites where you get way more time, more eyeballs, more attraction. But if you're talking on two or three topics every single time, maybe you'll get five views for that one video.
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