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Caleb Gardner: Being @BarackObama and Leading in a Turbulent World

Guy Kawasaki's Remarkable People

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Were You Just Like Names?

We actually had a pretty robust design team that helped us produce things on an every day. In terms of third parties like hootswet, we really limited who had access to the president's accounts for good reason. Those things tend to get hacked. We just couldn't guarantee, necessarily, that someone couldn't sneak in the back door and cos some kind of international incident. And so we tendo did not actually allow those kinds of applications to have third party access. The closest we came was with 50 state based accounts that were part of the campaign inferstructure that came from his two presidential campaigns.

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