3min chapter

Tropical MBA: Entrepreneurship & Founder Lifestyle cover image

TMBA 636: Affiliate Marketing and The Stair Step Approach

Tropical MBA: Entrepreneurship & Founder Lifestyle

CHAPTER

The Bottom Line Is Something's Got to Give

In 2017, the fact that you existed was enough to pay really competitive labor rates. That's no longer true in today's marketplace and it's something on your end. You're either paying 25% more for the same people or educating candidates with less experience. If you're going to survive, which I think a lot of people listen to this podcast are, if you're in the pursuit of survival, you will figure out a way to least resistance. And so that might mean technology.

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