The book is shut the F up, the power of keeping your mouth shut in an endlessly noisy world. Right now, businesses all over the world are facing some pretty tough choices. Do you focus on satisfying shareholders or satisfying customers? Are you looking for a solution today or want to build for tomorrow? Drive efficiency or drive growth. With ServiceNow, you don't have to choose. It's a fresh layer of simplicity that lets you put yes to work. The world works with ServiceNow.