Akimbo: A Podcast from Seth Godin cover image

The Discovery Channel

Akimbo: A Podcast from Seth Godin

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Attention Flows

Discovery has mattered an enormous amount in the worlds of culture and business for a very long time. The reason is this, attention flows attention is finite. What we mean is on someone's radar, that they are choosing to pay attention. And as these flows of attention became ever more valuable, people did whatever they could to get the gatekeeper to pick them. When there were three t v networks, the gatekeepers had real power. You've got to be really poorly stuck with seinfelt if you don't like it. A gatekeeper gets stuck with sin because he or she doesn't know how to find yu online. As ihnahu says: 'A gatekeeper feels

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