2min chapter

How I Built This with Guy Raz cover image

Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)

How I Built This with Guy Raz

CHAPTER

How to Open an Ice Cream Shop in a City

We did customer counts at various corners ate burlington. You stood in a corner with a clicker for and you just clicked. It wasn't on the main drag. But it happened to be, you know, right across from city hall park. And it also was an old gas station. Nobody wanted to rent it.

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