Mattel allegedly has 45 other films in development. "It's been pretty interesting to see the range of IP that they're trying to convert into something with real dramatic and cinematic potential," says Jarrett Bellini. Mattel doesn't have same like storytelling foundation, but as you mentioned earlier, some of its toys do carry a lot of baggage.
Mattel has 45 films in development. A cinematic take on UNO could be coming to a theater near you.
Mary Long caught up with New Yorker writer Alex Baracsh to discuss his recent piece, “After ‘Barbie,’ Mattel Is Raiding Its Entire Toybox”. They discuss:
- How Mattel is becoming an IP company. - Why “The Last of Us” broke the curse of bad video game adaptations. - If big budget movies really need characters that audiences already know.
Companies mentioned: MAT, HAS, DIS
Host: Mary Long Guest: Alex Barasch Producer: Ricky Mulvey Engineer: Dan Boyd, Rick Engdahl
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