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Mark Shmulik: Meta, Not Your Parents’ Facebook (Part 2)

In the Know

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Threads and Meta's Future Ventures

This chapter dives into the rapid growth of Threads, an app by Meta that has gained 300 million users quickly without heavy advertising. It also discusses Meta's strategic focus on user acquisition, retention, and monetization, alongside its ambitious projects in augmented reality and artificial intelligence. The conversation concludes with insights into the evolving landscape of digital services, emphasizing the shift towards more personalized user experiences and the future of AI-driven digital assistants.

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