The Mall is Dead (Long Live the Mall)
Decoder Ring
Gruin's Southdale
Southdale opened in 19 56 in the suburb of a dinah, minnesota. It was the first ever indoor shopping mall, a temperature controlled paradise. Gruin creat the model mall, southdalle had two levels of shopping joined by escalators and two department store anchors all housed in an interior where light, sound, temperature and security were completely controlled. Consider its pash atrium, which was grandly called the garden court of perpetual spring. Where, as the ads put it, every day is a perfect shopping day with southdale.
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