Low Cost Float Is Not Going to Happen Good but Not That Good

We've never dreamt of it but we just kept doing things and we'll keep doing things. We're too big a part of the pie now to be able to stay low cost for long period of time. There's unlimited market for dumb insurance policies so that's not our aim in life zone two. I think coke is being too cheap on advertising thus hurting the long-term position. i wonder if advertising strategy internationally is a high enough priority of coke's management. If the aggressive is sufficient i'd like to hear if you have any comments on this also  i'm very satisfied to have more than 95 of our family savings in bircher.