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6min chapter
Stratégie de contenu B2B et ROI
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Création de contenu B2B : Inspiration et Pratique
Ce chapitre explore la dualité entre l'inspiration et l'aspect pratique dans la création de contenu B2B, tout en soulignant l'importance des relations parasociales. Les intervenants partagent des réflexions sur leur stratégie de contenu sur différentes plateformes et l'impact de leur approche sur l'engagement et la conversion des abonnés en clients.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode