In this episode of the More Cheese Less Whiskers Podcast, Stuart and I discuss the power of non-traditional books in lead generation. We delve into the process of using a self-published book as a tool to generate leads and share strategies that have resulted in impressive records, such as 1753 leads at just $3.53 per lead.
Stuart highlights the value of daily knowledge and asking the right questions, and I reveal how to write a book in 30 days with a resonating title. We debunk the myth that a book needs to be lengthy to be successful and discuss the impact of concise, impactful books that address potential clients' concerns.
Summary
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We discuss the potential of non-traditional books in the realm of lead generation
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Dean reveals the secret of writing a book in just 30 days, and the power of book titles that resonate with your ideal prospects.
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We highlight the impressive record of generating 1753 leads at just $3.53 per lead, and the strategy of generating leads for as little as $300.
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We delve into the process of using a self-published book as a lead generation tool.
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Stuart shares how he utilized the concept of a 'self-milking cow' to help people convert more leads.
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We emphasize the value of daily knowledge and the craft of asking the right questions in lead generation.
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We reflect on the influential book 'The Owner's Manual Through Your 40s' by Sean Phillips and his video with Bill, 'Body for Life'.
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We explain the art of creating concise, impactful books that address the five burning questions in the minds of potential clients.
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We debunk the myth that a book needs to be voluminous to succeed, emphasising that content trumps length.
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We discuss the power of an attractive book title, effective marketing strategies, and the advantages of using a podcast to connect with potential clients.
Show Links:ProfitActivatorScore.com BreakthroughDNA.com 90MinuteBooks.com
