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27. Exactly What To Say with Phil M. Jones

The Dwayne Kerrigan Podcast

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Elevating Sales Proficiency Through Customer Focus

The chapter emphasizes the pivot towards understanding and serving customer needs in sales, moving away from traditional high-pressure tactics towards relationship-building for long-term success. It discusses the essential areas of product knowledge, persuasion skills, and mindset required for effective sales, advocating for continuous training and development. Additionally, the chapter touches on immersive training approaches, journaling for growth, and creating a culture of learning and excellence through coaching and knowledge sharing.

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