Are You More Affluent?

Richard: One thing that can consume a lot of time and can be painful is to actually have follow up questions our private equity clients. They want to slice and dice the data in different ways, and they need to get insites fast. How can using some of these data sets like you were just describing about amazon, actually make that process easier? Richard: It depends on your willingness to take on bit of uncertainty in some sense. I mean, i think a good example of an actual deal was, there was a restaurant case.