1min chapter

CFO Bookshelf cover image

A Blockbuster Failure

CFO Bookshelf

CHAPTER

CFO, Every CFO Should Read This Book

Mark Gandy: I had a hard time putting this book down. C f o, obviously should read it if youre chief marketing officer. Any one in operations, people in data science, i would think there'd be a large group of them that should read this,. And obviously you've heard me say mba students should be reading this. This you've done a great job. You said this is your first book. Well done, sir. Thank you.

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