How I Built This with Guy Raz cover image

Strava: Mark Gainey and Michael Horvath

How I Built This with Guy Raz

CHAPTER

Nurturing Cyclist Communities: The Birth of Strava

This chapter explores the strategic development of Strava, emphasizing its dedication to cyclists and the role of community in its success. The speakers discuss how their targeted approach and understanding of market differentiation fostered an authentic experience for their users.

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