The Power of Visual Storytelling in Marketing

Amy Balliett wrote the book on visual communication — literally. Killer Visual Strategies: Engage Any Audience, Improve Comprehension, and Get Amazing Results Using Visual Communication is a comprehensive guide to creating visual content that’s engaging, inspiring — and that drives results. Marketers, internal comms professionals, and designers can all learn fundamental skills that they can start to apply right away after reading this book. From the history of visual communication, to 8 rules you simply must follow, to project management strategies, you’ll walk away with the tools you need to make your next project a success.