The Hardest Thing to Scale

Culture is the hardest thing to scale, right? I think more than anything, you know, processes and whatnot. Those are fairly easy if you have them locked down, but culture is the hardestthing. But it all it requires is consistency and getting other people. One thing other people to buy in. Ed Mylet talks about when as a leader, so someone that's buying into culture or whatnot,. Your goal is to be an evangelist and an evangelist doesn't mean that everyone believes what you believe in evangelists is people believe that you believe.