2min chapter

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Tiktok's Algorithm and Creativity Network Effects

a16z Podcast

CHAPTER

The Third Question of Dissemination

The problem in the modern age is not that we don't have enough content, it's that can that content find its audience. Because tik to has such a nice closed feedback loop, its augarithm can see what each viewer is interested in,. It can also see how an initial test audience reacts to a video. And that's the distribution part. Not built on a social grap built out in algrithm as jus, really efficient at matching content to people who will enjoy that content.

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