4min chapter

At Work with The Ready cover image

102. The Need for Organizational Speed with Jurriaan Kamer

At Work with The Ready

CHAPTER

Why Write a Business Fable?

Yurian: Why write a business fabe rather than just a straight up non fiction book? How do you think presenting these lessons in this more narrative story has helped spread the message? Yurian: I feel like my, my, my reading taste is like, if it's going to be really heavily work related, that i need it to be fed to me like a story. If they have three hours on a s Saturday afternoon to read a story like you can send em fom a x, and they will get some of the same lessons.

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