Rise and Fall of a Suzhou Soft Serve Baron
ChinaTalk
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Scoops of Opportunity: Launching Ice Cream in China
This chapter delves into the journey of starting a mobile ice cream business in Suzhou, China, focusing on unique flavors and the cultural landscape surrounding them. The speakers recount the challenges of navigating government regulations and logistics while highlighting the excitement of discovering suppliers at a Shanghai expo. Through humor and personal anecdotes, they explore the innovative spirit needed to adapt their business model amid local practices and franchise opportunities.
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